When a company offers consumers the ability to make purchases via a smartphone. This is known as M-commerce or mobile commerce.
What is Mobile Commerce?
- The phrase "mobile commerce or M-commerce" was first used in 1997 by Kevin Duffey to describe "the delivery of electronic commerce capabilities straight into the consumer's hand, anywhere, via wireless technology" at the beginning of the Global Mobile Commerce Forum.
- Mobile commerce is frequently interpreted as "a retail shop in your customer's pocket" by many.
- A unique variety of ATM is the mobile automated teller machine (ATM). The majority of ATMs are designed to be stationary, and you may frequently find them attached to the side of financial institutions, shops, and shopping centers.
- Contrarily, a mobile ATM is designed to be transported from one place to another. This kind of ATM is frequently seen during special events where ATM service is only momentarily required.
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