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An online video streaming service currently relies on pre-defined categories to help customers navigate through the catalog of available media. After receiving repeated feedback that customers have difficulty finding new relevant content, the client approaches Accenture to find ways to help enhance their service. How can Accenture use Artificial Intelligence (AI) to help improve the customer experience?

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Accenture can use Artificial Intelligence (AI) to help improve the customer experience by generating recommendations based on the end user demographics and viewing history.

What is AI?

AI is an abbreviation for Artificial Intelligence and it can be defined as a subfield in computer science that deals with the use of advanced computer algorithms and technology to develop an intelligent,  smart computer-controlled robot with the abilities to proffer solutions to very complex problems.

In this scenario, we can infer and logically deduce that Accenture can use Artificial Intelligence (AI) to help improve the customer experience by generating recommendations based on the end user demographics and viewing history.

Read more on Artificial Intelligence here: brainly.com/question/25523571

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