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Identify and describe 5 reasons for the failure of Direct Marketing efforts. Provide the name of a company that you believe has failed and why.

Respuesta :

ayfat23

The 5 reasons for the failure of Direct Marketing efforts are:

  • Targeting the wrong prospects.
  • Seen customers like prospects.
  • Much talk instead of engaging.
  • Failing to test.
  • Not doing follow-up.

What is Direct marketing?

Direct marketing can be regarded as a  marketing that relies on direct communication as well as distribution to individual consumers.

This a kind of marketing whereby   no third party such as mass media is required.

however, it is necessary to do follow up which is a  common factor in much of direct marketing.

Hence,  The 5 reasons for the failure of Direct Marketing efforts are:

  • Targeting the wrong prospects.
  • Seen customers like prospects.
  • Much talk instead of engaging.
  • Failing to test.

Learn more about Direct Marketing at;

brainly.com/question/25887038

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