One current consumer trend is consumers who allow others to borrow a good or service for a small fee, usually done on an on-line platform. this is referred to as Sharing Economy.
The sharing economy is an economic model defined as peer-to-peer (P2P)-based activities of obtaining, providing, or sharing access to goods and services, often facilitated through online community-based platforms.
Under capitalism, the sharing economy is a socio-economic system built around the sharing of resources. It often involves a way of purchasing goods and services that differs from the traditional business model of a company that employs people to manufacture the products it sells to consumers.
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