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Hershey Foods teaming with General Mills to offer a breakfast cereal called Reese's Peanut Butter Puffs, where both brand names are used on the packaging, is known as ______.

Respuesta :

ayokenny2001

The combination of Hershey Foods teaming with General Mills to offer a breakfast cereal is known as Cobranding

What is cobranding?

Co branding refers to a strategic alliance between two or more companies that links multiple brands from different companies to market a product that shows both characteristics of the individual products.  

Cobranding enables producers make use of two brands that are bind together for a consumer to be able to co-purchase the products provided.

Hence, the combination of Hershey Foods teaming with General Mills to offer a breakfast cereal is known as cobranding

Learn more about cobranding here : https://brainly.com/question/14256105