Answer: The contracting of physical distribution tasks to third parties who do not have managerial authority within the marketing channel is known as outsourcing.
Explanation: Outsourcing can be a great move for many companies because often times they are able to receive the product cheaper through cheaper labor or have a supplier that focuses on just that one thing develop it better. Outsourcing allows someone who is better skilled in a particular area make a good or act on a service rather than the initial company.