the american red cross has come up with a survival kit for the hurricane season that contains perishables and non-perishable items. lifekit, a major manufacturer of the survival kit separates the perishable and non-perishable items into two kits and sells them separately. the perishable kit if unused in one season has to be thrown out and cannot be used during the next season. all the perishable kits are manufactured before the season and cannot be manufactured during the season (in case of a shortage) due to long lead times. the manufacturing cost of the perishable kit is $10 and the manufacturer is able to sell it to different relief organizations for $30.